On November 30th, 2018, Benetti was proud to announce the successful launch of a 63-meter custom yacht named “Metis.” As has traditionally been the case with Benetti—the oldest custom yacht builder in all of Italy—this particular watercraft was highly customized and had a considerable amount of input from the owner.
In the words of Benetti CEO Franco Fusignani, “While every launch is the source of great pride for us, ‘Metis’ represents something special: her owner, together with Yacht Moments, allows us to enhance our presence in the strategically important German market.” Considering that Germany has the largest population of any country located entirely in Europe, Benetti’s conscious effort to expand into this lucrative market is certainly no surprise.