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The Unprecedented Luxury of the 2017 Rolls-Royce Dawn

Any fan of Rolls-Royce knows by now that the brand has firmly established itself as the world’s premier luxury automobile manufacturer. But even with the incredibly high expectations associated with the brand in mind, it still seems the 2017 Dawn is a vehicle that continues to raise the bar.
Without compromising on performance, the Dawn—aptly named to be associated with a new beginning—is characterized by a sleek, sensual design that exudes the utmost sense of class and prestige. The vehicle is a perfect embodiment of co-founder Sir Henry Royce’s creed “strive for perfection in everything you do.” At first glance, the attention to detail becomes immediately evident; this is exactly the kind of vehicle the founders of the company could only hope would still be produced in the 21st Century, and the Dawn perfectly combines the timeless aesthetics of the old with the innovative performance capacity of the new.Rolls-Royce Design Goals

Rolls-Royce Design GoalsThe vehicle has been heralded as the “quietest open top car ever made” and such a claim is a direct result of the engineering excellence the company has become known for. Furthermore, the designers decided to stand up for those who are so often forgotten in the world of luxury vehicles—the people in the back—and decided to incorporate ample amounts of legroom in order to make the car what they call a “social space.”

The vehicle has been heralded as the “quietest open top car ever made” and such a claim is a direct result of the engineering excellence the company has become known for. Furthermore, the designers decided to stand up for those who are so often forgotten in the world of luxury vehicles—the people in the back—and decided to incorporate ample amounts of legroom in order to make the car what they call a “social space.”

Pure Luxury

The 2017 Dawn may be the most luxurious convertible designed to comfortably fit four adults ever built. At first glance, driver, passengers, and onlookers are immediately seduced by the craftsmanship and obsession with aesthetics that can immediately be witnessed. Though the vehicle itself embodies a casino-like aura of the past, 80% of the exterior panels are still entirely redesigned. This redesign was in an effort to assure the perfect mixture of function and accommodation for a party of four.
This seductive model features a 6.6 liter V12 turbo-twin engine and is simultaneously both a fun and powerful driving machine. It is capable of accelerating from 0-60 mph in an impressive 4.3 seconds and is capable of reaching a top speed of 155 mph. This 563 horse power vehicle has proven itself to be the epitome of what has made Rolls-Royce a premier automobile company—offering high performance without compromising on luxury.

 

 

 

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Photos: Rolls- Royce media | Words: Andrew Paniello